In order to accompany the commercial launch of the new 208 GTI, Peugeot launches “208 GTI Racing Experience” and invites pilots licensed to register on the Internet, from today until February 3, 2013, to become ambassadors of the 208 GTI on the occasion of the 24 hours of Nürburgring 2013.
For the first time in history, Peugeot launches an Internet campaign to recruit pilots in eight European countries: Germany, France, the United Kingdom, Belgium, Spain, Italy, the Netherlands and Switzerland.
This operation is addressed to the best pilots, who must meet the following requirements: to be valid driving license holders and owners of a national state driver license with at least two years old. In order to participate in national pre-selects, which will take place from February 18 to 28, 2013, candidates must be part of the four hundred first registered by country in the direction www.208gtaracingexperience.peugeot.com. In this site, in addition, those interested will find all the conditions of participation and bases of the action.
The five fastest pilots of each national preselection will compete on March 4, 2013 for the eight places available for the 24 hours of Nürburgring, during an international final that will take place in the circuit of the ferté Gaucher (France). From there a pilot will come out for each country, to compose the team of the eight ambassadors of the 208 GTI.
After a learning phase in the Largo Circuit of Nürburgring Nordschleife (Northern Ring), and during the course of the first three races of the VLN championship, the eight pilots will become participants of the 24 -hour Nürburgring 2013 aboard the new 208 GTI Peugeot Sport. This car has been specially developed by Peugeot Sport for this operation, from the latest elements and components conceived for 208 R2, 208 type R5 and RCZ Racing Cup.
With this original initiative launched to celebrate the commercial launch of the long -awaited 208 GTI, Peugeot launches this original and modern device that aims to select the best ambassadors of the 208 GTI, also emphasizing the mythical intrinsic sports character to the GTI acronym that distinguishes it.
To be able to follow all the news of "208 GTI Racing Experience" on Twitter, you can check the hashtag #208Gtriacing. This is the official hashtag of the event and everyone who wishes to share their impressions or their own information can do so using it. Through the official Peugeot Spain profile on Facebook, www.facebook.com/peugeespana, all who wish will be able to leave their comments or follow the news of 208 GTI.